Award Winners

Asia Pacific Advertising Festival (AP AdFest) organized by Plannova Co., Ltd.

  • Srivara Road Wangthonglang 1537 Town In Town 3/1
  • Bangkok, 10310, Thailand
  • Phone: 2-530-9300
  • Discipline: Advertising / Full Service / Integrated
  • Award Type: Creative Award
The Asia Pacific Advertising Festival, or ‘AP AdFest’, is an annual event consisting of four main activities, including an annual awards contest for Asia Pacific creative works; creative seminars led by leading industry practitioners, an exhibition of suppliers to the creative industry and a forum for advertising, creative, and marketing people in the region to meet and exchange views. It is endorsed by industry associations from Bangkok, Beijing, Jakarta, Mumbai, Seoul, Tokyo, Manila and Kuala Lumpur.

Held in March every year at world-class convention facilities in Pattaya, Thailand, AP Adfest is a three-day event that is primarily attended by Asia Pacific agency creative professionals, but also attracts production suppliers, agency account management and marketing professionals from leading advertisers. Now established as the pre-eminent regional festival in the region, it has five main aims:

1. To promote and recognize creative excellence in the region.
2. To raise awareness of the profusion of cultural values and heritages in the region and encourage the development of relevant and effective advertising.
3. To act as a forum for creative exchange and learning.
4. To provide a central resource for creative people.
5. To keep all expenses and costs low to encourage maximum participation.

The focus of the Asia Pacific Advertising Festival is the exposure and future development of creative expertise and experience in Asia Pacific. The region is steeped in history and rich in cultural diversity. AP AdFest aims to reflect this variety and to recognise the standard of work developed as the region’s advertising industry matures and grows in confidence and international status.

AP AdFest processes and publicly displays more than 2,500 pieces of creative work entered for its Crystal Globe awards annually. Entries are judged on site, the week before the public event under the strictest secrecy and ethical guidelines. Creative directors and commercial producers, representing markets in the Asia Pacific region make up the panel.

The Crystal Globe Awards are open to all countries in Asia Pacific. Agencies and production houses are eligible to enter work. Awards are not given unless work is deemed to have reached the international standards set. There is only 1 Gold award given in each category but more than 1 award for Silver or Bronze can be given. The awards are respected as an accolade of creative excellence and are used to rank agency creativity by organizations and trade publications.
Go back to list of all award shows

AdFest 2013

In 2013, AdFest opens not only to Asia and Pacific but also Middle East


Gold
Title:Flower
Brand:Staedtler
Agency: Dentsu Inc.
Category:
  • Best Use of Illustration
Gold
Title:Beef
Brand:WMF
Category:
  • Best Use of Retouching/Image Manipulation
  • Retouching/Image Manipulation
Gold
Title:Pork
Brand:WMF
Category:
  • Best Use of Retouching/Image Manipulation
  • Retouching/Image Manipulation
Gold
Title:What Does Your Mind See?
Brand:Samsung
Agency: Cheil Worldwide Inc.
Category:
  • Cinematography
  • Directing
  • Editing
Gold
Title:Key Auntie
Brand:Alipay
Agency: Lowe China
Category:
  • Directing
Gold
Title:Seeing is Believing
Brand:Foxtel
Agency: Clemenger BBDO Sydney
Category:
  • Special Effects
Silver
Title:Mountain
Brand:Land Rover
Agency: Y&R Dubai
Category:
  • Art Direction
  • Corporate
Silver
Title:Orangutan
Brand:Land Rover
Agency: Y&R Dubai
Category:
  • Art Direction
  • Corporate
Silver
Title:River
Brand:Land Rover
Agency: Y&R Dubai
Category:
  • Art Direction
Silver
Title:Edible Desert Survival Guide
Brand:Land Rover
Agency: Team / Y&R Dubai
Category:
  • Direct Mail
Silver
Title:Shadow QR / Sunny Sale
Brand:Emart
Agency: Cheil Worldwide Inc.
Category:
  • Mobile Marketin
Silver
Title:Pelicans
Brand:Harvey Nichols
Agency: Team / Y&R Dubai
Category:
  • Retail
Silver
Title:#Cokehands
Brand:Coca-Cola
Agency: Ogilvy & Mather Shanghai
Category:
  • Non-Alcoholic Beverages
  • Poster
Silver
Title:Smoking Kid
Brand:Thai Health Promotion Foundation
Agency: Ogilvy & Mather
Category:
  • Commercial Public Services and Private Services
  • Direct Ambient
Silver
Title:Rome
Brand:Maxam
Agency: JWT Shanghai
Category:
  • Art Direction
  • Household Products and Maintenance
Silver
Title:Egypt
Brand:Maxam
Agency: JWT Shanghai
Category:
  • Art Direction
  • Household Products and Maintenance
Silver
Title:Cityscape
Brand:Life Cycle
Agency: DDB Worldwide Pte Limited
Category:
  • Art Direction
  • Photoraphy/DI
Silver
Title:Terrain
Brand:Life Cycle
Agency: DDB Worldwide Pte Limited
Category:
  • Art Direction
  • Photography/DI
Silver
Title:Road Map
Brand:Life Cycle
Agency: DDB Worldwide Pte Limited
Category:
  • Art Direction
Silver
Title:Minewater
Brand:Minewater
Agency: Cheil Worldwide Inc.
Category:
  • Merchandising/In-Store Marketing Including Promotional Packaging