Award Winners

International Freecard Award / IFA Award organized by International Freecard Alliance

  • Via Imperia 25 C/ Promocard s.r.l.
  • Milano, 20142, Italy
  • Phone: 02 89 53 09 09
  • Fax: 02 84 65 901
  • Award Type: Creative Award
The International Freecard Award is an international prize for the best advertising campaigns, clients, creative directors and media agencies that have used postcards as a media.
Each participant from all around the world contributes with 3 postcards to take part in the following categories: Food & Beverages, Automotive & Appliances, Telecom, Fashion & Sportswear, Healthcare & Cosmetics, Social & Non-profit, Cultural Entertainment & Sport, Media, Services, Art Graphics & Editorial.

A prestigious jury designates the winners of Grand Prizes, Category Prizes, Promocard Campaign of the Year. The 2004 jury is composed with:
- Mr. Lele Panzeri (President of the Art Directors Club of Italy)
- Mr. Chen Yifei (Founder of Yifei Group; China)
- Mr. Rémi Babinet (Chairman and Creative Director of BETC Euro RSCG; France)
- Ms. Elizabeth Ann Macgregor (Director at the Museum of Contemporary Art, Sydney; Australia)
- Mr. Enrico Montangero (President of Assocomunicazione; Italy)
- Prof. Hector Haralambous (professor of the Master of Art in Graphic Design and Interactive Media at the Vakalo School of Art and Design; Greece)
- Mr. Enrico Finzi (President of Astra, Demoskopea, Alphabet; Italy)
- Mr. Leandro Raposo (Regional Creative Director for JWT Latin America; Argentina)

Some campaigns received special prizes: a Public Prize, a B2B Prize-The Promocard of the Year, a Production Prize.
Go back to list of all award shows

International Freecard Awards 2004


  • THE WINNERS
First Prize
Title:Make it Summer
Brand:Coca-Cola
Agency: FP7
Category:
  • Food & Beverages
First Prize
Title:Respecting The Youth
Brand:Axion
Agency: Duval Guillaume
Category:
  • Services
First Prize
Title:Legs
Brand:Try
Agency: Les Ouvriers d'à côté
Category:
  • Healthcare & Cosmetics
First Prize
Title:C2
Brand:Citroën
Agency: Havas Amsterdam
Category:
  • Automotive & Appliances
First Prize
Title:Telezuri
Brand:Belcom - Telezuri
Agency: Markus Cavegn Werbung
Category:
  • Media
First Prize
Title:I Love Nicotine
Brand:Campaign Against Smoking
Agency: Jung von Matt/basis GmbH
Category:
  • Social & Non profit
First Prize
Title:Revolution
Brand:Mailman
Agency: RedDot
Category:
  • Art, Graphics & Editorial
First Prize
Title:Fondo de Prevencion Vial
Brand:Fondo de Prevencion Vial
Category:
  • Special Production Prize / Viappiani
First Prize
Title:Axe Effect
Brand:Axe
Agency: Lowe Pirella Fronzoni
Category:
  • Special B2B Prize / Mediaforum
First Prize
Title:Bastard
Brand:ENPA
Agency: J. Walter Thompson Italia spa
Category:
  • Public Prize / MTV
First Prize
Title:Absolut Origin
Brand:Absolut Vodka
Agency: Groupe TBWA\FRANCE
Category:
  • Promocard "Campaign of the Year"
2nd Prize
Title:Delivery
Brand:Absolut Vodka
Agency: Groupe TBWA\FRANCE
Category:
  • Special Production Prize / Viappiani
2nd Prize
Title:Emergency for the 10th year anniversary
Brand:Emergency
Agency: Grafica Emergency
Category:
  • Special B2B Prize / Mediaforum
2nd Prize
Title:L'unica foresta da sfoltire
Brand:Promocard
Category:
  • Public Prize / MTV
2nd Prize
Title:Scrubs
Brand:MTV
Agency: This is a thing!
Category:
  • Promocard "Campaign of the Year"
3rd Prize
Title:Total Magia
Brand:Nike
Agency: BBDO Argentina
Category:
  • Special Production Prize / Viappiani
3rd Prize
Title:Key Required - Beck's Prize
Brand:Beck’s Prize
Agency: BSK
Category:
  • Special B2B Prize / Mediaforum
3rd Prize
Title:Absolut Metal
Brand:Absolut Vodka
Agency: Groupe TBWA\FRANCE
Category:
  • Public Prize / MTV
3rd Prize
Title:Tim Click
Brand:Tim Click
Category:
  • Promocard "Campaign of the Year"