Award Winners
- Award Type: Effectiveness Award
The Integrated Marketing Communications of Europe Awards aims to reward Europe's best campaigns which have met the following criteria:
- Creativity in communication and media usage
- Innovation
- Relevancy of the offer in view of the market situation/circumstances
- Results
The IMC Jury consists of Promotional Marketing Council Country Representatives from: Austria, Belgium, France, Germany, Greece, Ireland, Italy, The Netherlands, Spain, and United Kingdom. The judging for the main categories is based on four components: - Creative Execution,
- Suitability or Relevance of Task
- Originality
- Results.
Go back to list of all award shows
- Creativity in communication and media usage
- Innovation
- Relevancy of the offer in view of the market situation/circumstances
- Results
The IMC Jury consists of Promotional Marketing Council Country Representatives from: Austria, Belgium, France, Germany, Greece, Ireland, Italy, The Netherlands, Spain, and United Kingdom. The judging for the main categories is based on four components: - Creative Execution,
- Suitability or Relevance of Task
- Originality
- Results.
EACA Promotional Marketing Council European Awards 2006
Billa - "Fitness Testbox" - Havas 4D - Vienna
| Title | "Fitness Testbox" |
| Agency | Havas 4D - Vienna |
| City | Wien |
| Campaign | Billa Testbox |
| Advertiser | Billa |
| Brand | Billa |
|
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| Business Sector | Subscribers Only |
| Problem | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Other Collateral |
| Market | Subscribers Only |
