Award Winners

  • Award Type: Effectiveness Award
The Integrated Marketing Communications of Europe Awards aims to reward Europe's best campaigns which have met the following criteria:
- Creativity in communication and media usage
- Innovation
- Relevancy of the offer in view of the market situation/circumstances
- Results

The IMC Jury consists of Promotional Marketing Council Country Representatives from: Austria, Belgium, France, Germany, Greece, Ireland, Italy, The Netherlands, Spain, and United Kingdom. The judging for the main categories is based on four components: - Creative Execution,
- Suitability or Relevance of Task
- Originality
- Results.
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IMC European Awards 2008


Heineken - "Speakercrates case" - De Combinatie van Factoren

Title "Speakercrates case"
Agency De Combinatie van Factoren
Campaign Heineken Speakercrates
Advertiser Heineken
Brand Heineken
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Business SectorSubscribers Only
LanguageEnglish
Media Type Case Study
Length110 seconds
MarketSubscribers Only