Award Winners

  • Award Type: Effectiveness Award
The Integrated Marketing Communications of Europe Awards aims to reward Europe's best campaigns which have met the following criteria:
- Creativity in communication and media usage
- Innovation
- Relevancy of the offer in view of the market situation/circumstances
- Results

The IMC Jury consists of Promotional Marketing Council Country Representatives from: Austria, Belgium, France, Germany, Greece, Ireland, Italy, The Netherlands, Spain, and United Kingdom. The judging for the main categories is based on four components: - Creative Execution,
- Suitability or Relevance of Task
- Originality
- Results.
Go back to list of all award shows

IMC European Awards 2008


  • THE WINNERS
Bronze
Title:Working with Detainees requires a sharp eye
Brand:Dutch Ministry of Justice
Agency: BvH Communicatie
Category:
  • Integrated Communication
Bronze
Title:Put your house online
Brand:Centraal Beheer Achmea
Agency: DDB & Tribal Amsterdam
Category:
  • Integrated Communication
Bronze
Title:John Smith's People Race
Brand:John Smith's
Agency: Steam UK
Category:
  • Event Marketing
Bronze
Title:Llowlog: The First Massive Online Diary
Brand:Royal Grolsch
Agency: Initiative Media
Category:
  • Sponsorship/Joint Effort/Tie-In
Bronze
Title:Millionaire the film
Brand:Lotto
Agency: Redurban
Category:
  • Direct 1:1 Communication
Bronze
Title:Sidewalk Chalk Project
Brand:Mobile School
Agency: De Visscher & Van Nevel
Category:
  • Cause or Charity/Non-profit Marketing
  • Direct 1:1 Communication
Bronze
Title:Caution: Refreshing
Brand:Nestea
Agency: Momentum Worldwide
Category:
  • Innovative Idea or Concept
Bronze
Title:Giant Jar
Brand:Argos
Agency: Meteorite
Category:
  • Digital Communication
Bronze
Title:Ode to Autumn
Brand:Hertog Jan
Agency: &KoenseSeverein
Category:
  • Brand-Building
Bronze
Title:Open Kitchen
Brand:Solo
Agency: N'Lil, Specialist Communication
Category:
  • Brand-Building
Bronze
Title:High Blood Pressure Challenge
Brand:Novartis Pharmaceutical
Agency: Inventa
Category:
  • Brand-Building
Bronze
Title:Corporate Warming
Brand:Centraal Beheer Achmea
Agency: DDB Amsterdam
Category:
  • B2B
Bronze
Title:Dance like no one's watching
Brand:Absolut
Agency: Multiply UK
Category:
  • Product Launch/Relaunch/Trial Campaigns