Company Profile

External View Consulting Group, Culver City

  • 9925 Jefferson Blvd.
  • Culver City, California 90232
  • United States
  • Phone: 310.841.4502
  • Toll-Free Number: 3108414502
  • Fax: 3108414597

Philosophy & Competitive Advantages

Who we are
We are a boutique consulting firm with a highly specialized focus: marketing agency supplier management. Our approach is high-touch, high-service delivered by a team of seasoned professionals with diverse backgrounds. We measure success not by project volume but by the quality of our work and the results we achieve for our clients – which happen to include many of the world’s leading brands.

We gravitate towards complex projects that require intellectual rigor. We are not process managers; we are consultants and realize that we are not right for every marketer and that every marketer is not right for us.

Why we are different
Marketing agency management is growing more complex by the day and often requires a holistic, high-level approach to problem-solving. Having a number of levers to pull simply leads to better solutions. While half of our business comes from agency search, we don’t view client – agency relationships solely through the lens of divorce. Our cross-functional disciplines of agency search, agency relationship management, compensation consulting and process reengineering reinforce one another making us stronger in each practice area. 

Ethics and Values
We are a gatekeeper for billions of dollars in marketer billings. We take that responsibility very seriously and do not leverage our position in the agency community for personal gain. While we have the utmost respect for agencies, our business is focused on supporting marketers. We do not charge agencies for registering in our database or for participating in searches. 

Network Description

A significant portion of our projects are international. We have strategic alliances with Agency Assessments International of London (with offices on four continents) for marketing agency search and glue2020 of London for media search and selection. Our association with Agency Assessments dates back to 2001 and we have been working with glue2020 since its founding in 2008. 

Contacts

New Business

Russel Wohlwerth
Founder
Phone: +1310.841.4502
russelw@ext-viewgroup.com

Personnel

Number of Employees: 2
Gerry Preece
Senior Consultant
Phone: 513.225.0242
gerryp@ext-viewgroup.com
Russel Wohlwerth
Founder
Phone: +1310.841.4502
russelw@ext-viewgroup.com

Clients

Advertiser Brand Business Sector Type of Work since
AFLAC Insurance
2011
AMC Theatres Cinemas & Theatres
2011
Captain D's, LLC Restaurants & Fast Food
2011
Charles Schwab Banking & Financial Services, Investments, Stock Brokers
2011
Continental Mills, Inc. Food
2011
Diamond Foods, Inc. Cocktail Snacks
2010
GSK Health & Pharmaceutical Products
2010
Hallmark Media, Publishing & Production
2007
LinkedIn Internet Sites (Excluding ISPs)
2011
Nintendo North America Media, Publishing & Production
2013
Porsche
Porsche Cars
2007
SAP Industry
2011
Sunkist Growers, Inc. Agriculture, Livestock, Fishing, Forest
2011
Toyota Motor Corporation North America Automotive
2013
ZixCorp IT & Electrical Components
2012