TrinityP3 North Sydney , Australia

Basic Info

Founded in: 2000

Employees: 20


Contact

Suite 702 53 Walker Street
North Sydney NSW 2060
Australia
Phone: (+61) + 61 2 9964 9900
Email:

Darren Woolley

Darren Woolley

Managing Director

Phone: (+61) 4 11126176

Founded in: 2000

Employees: 20

TrinityP3

Suite 702 53 Walker Street
North Sydney NSW 2060
Australia
Phone: (+61) + 61 2 9964 9900
Email:

Darren Woolley

Darren Woolley

Managing Director

Phone: (+61) 4 11126176

About Us

Strategic marketing requires strategic management. And TrinityP3 has been solving strategic problems between marketers and their agencies and suppliers for more than a decade.

In 2000, Darren Woolley founded TrinityP3, in order to help people to achieve commercial purpose through creative process. What that means is TrinityP3 leverages extensive knowledge of the marketing and advertising industry, to solve advertisers’ problems and achieve maximum value from their budget. Now a decade on, TrinityP3 is Asia Pacific’s leading strategic marketing management consultancy with an international network of more than 30 industry professionals, consulting at the leading edge of decision making in the marketing and advertising industry that spent over $250 billion in 2010. TrinityP3′s client base includes more than 50 of the world’s top 100 advertisers, with offices in Singapore, Sydney, Melbourne, Hong Kong, London and Auckland. 

Philosophy & Competitive Advantages

Strategic marketing requires strategic management. And TrinityP3 has been solving strategic problems between marketers and their agencies and suppliers for more than a decade. 

Background

TrinityP3 helps Marketers with:
1. Agency Search & Selection services
Ensure you have the right mix of agencies and service providers both externally and internally, with the right contracts and agreements in place, and the correct level of remuneration / compensation.
2. Agency Engagement & Alignment services
Engage and strategically align your agencies and service providers to ensure the right remuneration / compensation models, optimizing your end-to-end process, resolving disputes and managing the various relationships.
3. Agency Benchmarking & Monitoring services
Monitor the cost and performance of these relationships to ensure you achieve maximum value by removing duplication and waste and aligning the agency performance to your strategic objectives. 

TrinityP3 helps Procurement with:
1. Agency Search & Selection services
Ensure you have the right mix of agencies and service providers both externally and internally, with the right contracts and agreements in place, and the correct level of remuneration / compensation.
2. Agency Engagement & Alignment services
Engage and strategically align your agencies and service providers to ensure the right remuneration / compensation models, optimizing your end-to-end process, resolving disputes and managing the various relationships.
3. Agency Benchmarking & Monitoring services
Monitor the cost and performance of these relationships to ensure you achieve maximum value by removing duplication and waste and aligning the agency performance to your strategic objectives. 

Experience

Strategic marketing requires strategic management. And TrinityP3 has been solving strategic problems between marketers and their agencies and suppliers for more than a decade. 

Practice Areas

TrinityP3 is an independent strategic marketing management consultancy that assists marketers, advertisers and procurement with agency search & selection, agency engagement & alignment and agency monitoring & benchmarking to ensure maximum performance in efficiency and effectiveness of their advertising and marketing budgets. We work across Asia-Pacific including Australia, China and SE Asia with offices in Sydney, Melbourne, Hong Kong, Singapore and Auckland, and work globally through our M1F network.

Network Description

TrinityP3 has a wide international network of consultants, agencies and clinets. Contact us now to find out more information and how we can help you.

Local Representation

TrinityP3 Sydney
Suite 702, 53 Walker Street, North Sydney NSW 2060
t: + 61 2 9964 9900 , f: + 61 2 9955 7901

TrinityP3 Melbourne
Suite 201, 63 Stead Street, South Melbourne VIC 3205
t: + 61 3 9682 6800 , f: + 61 3 9682 7855

TrinityP3 Singapore
Level 27, Prudential Tower, 30 Cecil Street, Singapore 049712
t: + 65 6631 2861 , f: + 65 6631 2880

TrinityP3 Hong Kong
Level 21, The Center, 99 Queens Road, Central, Hong Kong
t: + 852 3478 3982 , f: + 852 2115 9818

TrinityP3 New Zealand
Level 27, PWC Tower, 188 Quay Street, Auckland, New Zealand 1010
t: + 64 9 363 2891

Trade Organizations

AMI
Australian Association of National Advertisers (AANA)