TrinityP3 North Sydney , Australia

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Basic Info

Founded in: 2000

Employees: 20


Contact

Suite 702 53 Walker Street
North Sydney NSW 2060
Australia
Phone: (+61) + 61 2 9964 9900

Darren Woolley

Darren Woolley

Managing Director

Phone: (+61) 4 11126176

Strategic marketing requires strategic management. And TrinityP3 has been solving strategic problems between marketers and their agencies and suppliers for more than a decade. In 2000, Darren...

read more

TrinityP3

Suite 702 53 Walker Street
North Sydney NSW 2060
Australia
Phone: (+61) + 61 2 9964 9900

Darren Woolley

Darren Woolley

Managing Director

Phone: (+61) 4 11126176

What's New

How to use the TrinityP3 resource rate calculators iPhone Business App to get a pay rise

February 26, 2012

I was having a coffee with a friend who was a recently-redundant creative director at one of the larger agencies around town. He had decided to now go out on his own, funded by the redundancy package from the agency. And while in the past he would rib me about “lowering the quality and… read more

If you are pitching your business, how to pitch it right

February 23, 2012

It is constantly amazing the industry media frenzy that is associated with an advertiser reviewing their business. I am sure many marketers wish that their new product launch or their campaign results attracted the same level of media interest that a pitch does. But this is why running a rev… read more

How to save your advertising production costs by defining your requirements up front

February 21, 2012

No matter if it is TV, cinema, radio, online, print or digital, we invariably notice that budget over-runs, blowouts and increases are caused by changes in the specification of the task during or after the production process rather than in the concept or pre-production stage. In one case we… read more

Paying peanuts? – It is not the smartest advertising agency remuneration strategy

February 19, 2012

No one wants to be paying too much for their advertising. But likewise, there are downsides to paying too little. We see it all the time, advertisers call us in because they are unhappy with the performance and service levels provided by their agency. When we benchmark the agency remuneratio… read more

Save time and money by improving your advertising approval process

February 16, 2012

Sitting with a client and their agency, I was talking about the cost in time, resources and dollars being consumed by their convoluted approval processes. You see, we had identified that for most projects there were eight people involved in approving each stage of the creative and production… read more