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Send us your case study
May 23, 2013
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Stunt in a shopping Mall
CSR operation for Coca-Cola
IDEAS
shopping centers, stunts, CSR, stairs, lifts, elevators
TITLE
The Healthy Lift
BRAND
Coca-Cola
AGENCY
*S,C,P,F...
SUMMARY
Statistics show that 58% of the Spanish adults will be over weighted around 2030. One of the main re
.... more
Through a child’s eyes
Optical illusion for targeted message
IDEAS
Billboard, target, outdoot, views, hotline
TITLE
A message only for children
BRAND
The Anar Foundation
AGENCY
Grey Madrid
SUMMARY
ANAR (Aid to Children and Adolescents at Risk) protects children and teenagers. This Association alo
.... more
Lipton places its product in a popular online game
Brand Content, social media and online gaming
IDEAS
gaming, product placement, social media, branded content, tea
TITLE
Lipton Farmville
BRAND
Lipton Farmville
AGENCY
Initiative
SUMMARY
Lipton whose production process is changing -wanted to let the general public know about it. As onli
.... more
An interactive campaign in movie theaters
Homeless peoples stories awaken the consciences of a cinema audience before movie begins
IDEAS
cinema, fundraising, donation, QR codes, homeless
TITLE
Frozen Cinema
BRAND
fiftyfifty
AGENCY
Havas Dusseldorf
SUMMARY
Fiftyfify is a German NGO whose role is to address homeless peoples’ needs. This Winter, with its ag
.... more
Fusion of media outlets reaps significant awards for AXE
Axe combines the power of a TV commercial and an online campaign to gain a greater market share.
IDEAS
Mixed Media, TV, mobile app, music, Shazam
TITLE
The AXE Anarchy Shazam Case
BRAND
Axe
AGENCY
Mindshare Belgium
SUMMARY
In order to penetrate and maintain a younger male audience for its deodorants; Axe developed the nov
.... more
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McDonald’s has communicated for several years now on the quality of its products, in traditional a..
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