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Aug 22, 2014
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Collectible Item : the Bottle Cap
A new solution to help Land Rover drivers facing hostile environments
IDEAS caps, automotive, collectible, hot temperatures
TITLE Bottle Cap
BRAND Land Rover
AGENCY
SUMMARY After the edible desert survival guide, the personal extinction prevention book and the road-map cal.... more
Original use of social media
Posthumous Tweets
IDEAS twitter, fundraising, ALS, death, diseases, donation
TITLE Dead Man Tweeting
BRAND ALS Foundation Netherlands
AGENCY
SUMMARY This campaign is a follow-up to a project initiated three years ago by the ALS (Amyotrophic Lateral .... more
Fresh News Bottle! A new media
Special packaging edition
IDEAS water bottles, newspaper, media, packaging, readership
TITLE News Bottle!
BRAND Mainichi
AGENCY
SUMMARY Newspaper readership is declining dramatically among young adults in Japan, so this campaign set out.... more
Transform a daytime beer into a night time beer
When a campaign reaches for the moon
IDEAS Outdoor, installation, beer, alcoholic beverages
TITLE Luna Corona
BRAND Corona Extra
AGENCY
SUMMARY Corona Extra is known for quenching thirsts during the day, but its agency Cramer-Kasselt wanted to .... more
FIFA 14 TV Launch in Colombia
FIFA 14 video game: virtually real football
IDEAS Television, football, soccer, video games, replay
TITLE FIFA 14
BRAND Microsoft Xbox
AGENCY
SUMMARY To announce that the FIFA 14 video game now includes the Colombian football league, Y&R Bogota and M.... more
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