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Feb 28, 2015
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Extra Professional - "Mint Parking Tickets" - BBDO Proximity

Title "Mint Parking Tickets"
Agency BBDO Proximity
Brand Extra Professional
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SummaryDrivers often put their parking ticket in the mouth as they drive off. Wrigley has decided to use this media to create a more pleasant experience in adding a layer of mint on the parking tickets together with the message “Surprising fresh taste”. This operation has been made to promote, with success, the new Extra polar mint gum.Subscribers Only
Published Date Subscribers Only
Ideas Subscribers Only
Executive Creative Director C....en B..k Subscribers Only
Art Director M....el Pl.....ahn Subscribers Only
Art Director Mr. Gustavo Vieira-Dias
Chief Creative Officer Subscribers Only
Chief Creative Officer Subscribers Only
Copywriter Mrs. Isabel Campagna
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