Title "Push the Button"
Agency Duval Guillaume
Production Company CZAR.BE
Brand TNT

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SummaryIn order to promote the new series coming out on TV and communicate the emotional shock they will provoke to audience, no persuasive print or films: just action. They placed a big red button and a sign with the text “Push to Add Drama” in a very quite square of a small Belgian city where nothing really happens. And people couldn’t resist. Subscribers Only
Published Date Subscribers Only
Ideas Subscribers Only
Date of First Broadcast/PublicationSubscribers Only
TaglineSubscribers Only
Executive Creative Director Ge....ey H....on Subscribers Only
Executive Creative Director K....en B...ez Subscribers Only
Art Director Ad Van Ongeval
Copywriter D...er .e R...er Subscribers Only

Duval Guillaume

We create work that is loved by the public, and admired by the industry. This philosophy leads to more social currency. We do this for international clients such as Smirnoff Europe, Center Parcs Europe, Coke Zero Europe and Carlsberg Europe.

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