| Title | #nofilterjustrayban |
| Agency | DDB Brussels |
| Campaign | #nofilterjustrayban |
| Advertiser | Luxottica Group |
| Brand | Ray-Ban |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Transportation & Vehicles |
| Length | |
| More Information | Subscribers Only |
| Advertising Manager | D...ar Sl.....gen Subscribers Only |
| Creative Director | P...r A..e Subscribers Only |
| Creative Team | G....an .e S..t Subscribers Only |
| Account Manager | G....an .e S..t Subscribers Only |
| Strategic Planner | M....en ..n D...e Subscribers Only |
| Graphic Designer | A...ud He.....le Subscribers Only |
| Production Company | L....om Subscribers Only |
| Production Company | JC....ux Subscribers Only |
| Production Company | C...r C....el Subscribers Only |
| Photographer | Ma....nn Ko....kx Subscribers Only |
| Photographer | Y....ck Ti.....ns Subscribers Only |
| Creative / Art Direction | G....an .e S..t Subscribers Only |
| Art Director | A....ny L...nt Subscribers Only |
| Creative Team | A....ny L...nt Subscribers Only |
Re-view your city with a new eye
DDB is responsible for a transportation campaign in all major Belgian cities for Ray-Ban. Trams have been redesigned into "Ray-Ban Test-Drive Trams". On the outside, a black covering with a huge Ray-ban logo and in the inside, a range a colored filters on the windows enables you to discover Brussels, Antwerp (etc) through different Ray-Ban color lenses. Thus in surfing on the trend of using vintage filters on mobile platforms, this campaign invites people to share their pictures with #nofilterjustrayban website.