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Dec 20, 2014
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Communicating before the movie starts
Plan Belgium hijacks parental advisory notices
IDEAS movie trailer, PSA, girls, non-profit, charity, pre-roll, hijack
TITLE Little Girls Hijack Age Warning During Prime Time
SUMMARY The International Day of the Girl Child last week reminded us of one of the threats faced by girls a.... more
“There is nothing wrong with your television set. Do not attempt to adjust the picture.”
When the TV screen becomes the activation point
IDEAS television, tv, red, news
BRAND Observator
SUMMARY Geometry Romania has probably remembered the introduction of the old TV show series “The Outer Limit.... more
From the black sheep of the luxury cars to the most awaited ones
A PR operation revealing a product, step by step
IDEAS design, social media, teaser, reveal, PR
TITLE The Unbranded Launch
SUMMARY Volvo brand identity refers to safety and security. Just because it’s a functionality it doesn't pre.... more
Edible advertising for Mr. Kipling
A poster made out-of cakes
IDEAS billboard, event, food, London
TITLE Mr. Kipling Edible Billboard
BRAND Mr. Kipling
SUMMARY For more than half a century Mr. Kipling has been one of the famous traditional cake makers in the U.... more
Avatarized fashion show
When a real event meets the digital world
IDEAS fashion, spring/summer, models, avatars, gaming, videogames, events
TITLE Fashion Show during the Fashion Week in Stockholm
BRAND Björn Borg
SUMMARY Gaming and digital have a great impact on daily life. Björn Borg have developed its activities not o.... more
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