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Jan 28, 2015
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From the black sheep of the luxury cars to the most awaited ones
A PR operation revealing a product, step by step
IDEAS design, social media, teaser, reveal, PR
TITLE The Unbranded Launch
BRAND Volvo
AGENCY
SUMMARY Volvo brand identity refers to safety and security. Just because it’s a functionality it doesn't pre.... more
Edible advertising for Mr. Kipling
A poster made out-of cakes
IDEAS billboard, event, food, London
TITLE Mr. Kipling Edible Billboard
BRAND Mr. Kipling
AGENCY
SUMMARY For more than half a century Mr. Kipling has been one of the famous traditional cake makers in the U.... more
Avatarized fashion show
When a real event meets the digital world
IDEAS fashion, spring/summer, models, avatars, gaming, videogames, events
TITLE Fashion Show during the Fashion Week in Stockholm
BRAND Björn Borg
AGENCY
SUMMARY Gaming and digital have a great impact on daily life. Björn Borg have developed its activities not o.... more
"Tweet to taste one of my new flavors"
Digital interactive billboards/vending machines
IDEAS digital billboard, twitter, social media, interactive billboard, vending machine, interactive vending machine, snacks
TITLE Twitter Vending Machine
BRAND Walkers
AGENCY
SUMMARY Walkers Snacks has built its communication up on new levels. Interacting with the consumers through .... more
Multi-screen synchronized campaign
The ad break you can’t miss
IDEAS Smoothies, food, gamification, tv commercial, synchronized, mobile app., ad break
TITLE Fruit Match
BRAND McDonald's
AGENCY
SUMMARY McDonald’s and its agency DDB Sweden have created the first TV campaign interacting with a second sc.... more
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