TitleTurn 70 years old today
Agency
Campaign Mms - AMF
Advertiser AMF
Brand AMF Pension

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ProductSubscribers Only
Business SectorSubscribers Only
LanguageEnglish
Type Outdoor/Out of Home
Photographer E..k U...hn Subscribers Only

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Preem / Eco Run

To promote an eco-friendlier driving style, Swedish petroleum company Preem launched ”Eco Run” – a computer game that’s not about raising hell, but raising awareness. The fastest driver with the lowest CO2-emissions wins.

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