B-Twin - "B-Road" - Y&R Paris

Title "B-Road"
Title (original language) "La Départementale"
Agency Y&R Paris
Production Company Première Heure
Campaign B-Road - Decathlon
Advertiser Decathlon
Brand B-Twin
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Product (original language)Subscribers Only
Business SectorSubscribers Only
Problem (original language) Subscribers Only
Philosophy (original language)Subscribers Only
TaglineSubscribers Only
Tagline (original language)Subscribers Only
Type Television
Length30 seconds
MarketSubscribers Only
Creative Director G....el Ga....er Subscribers Only
Art Director T....ry G....ud Subscribers Only
Copywriter Mr. Alexandre Hildebrand
Director N....as J....in Subscribers Only
Producer El.....th F...y Subscribers Only