The bowling ball becomes the media in the biggest chain of bowling in Israel to promote Elmex toothpaste. Several balls made without holes but with stickers to promote the product instead are mixed up with classical ones during the holidays to reach people during their leisures |
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| Title | Bowling Ball (Film) |
| Agency | Y&R Israel |
| Campaign | Bowling Ball - Elmex |
| Advertiser | Elmex |
| Brand | Elmex |
| Posted | December 2009 |
| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Media Type | Case Study |
| Market | Subscribers Only |
| Executive Creative Director | T..r G...n Subscribers Only |
| Art Director | N...an Fr....ld Subscribers Only |
| Chief Creative Officer | G...on A....ay Subscribers Only |
| Copywriter | .z F....el Subscribers Only |
| Producer | H...i R...ti Subscribers Only |
| Account Director | A..m Po....ek Subscribers Only |
| Account Executive | R....al L..y Subscribers Only |
| Account Supervisor | ..l C...n Subscribers Only |
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