TitleLightest Beer In the World
Agency
Campaign It's What We Do - Budweiser
Advertiser Anheuser-Busch Companies, Inc.
Brand Budweiser

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

ProductSubscribers Only
Business SectorSubscribers Only
LanguageEnglish
TaglineSubscribers Only
Type Television

About DDB Chicago

We strive to make our clients' brands stand for something—to have a cultural significance and impact, not just category relevance. We believe that brands can play an important part in the world around us by having a deeper meaning, to stand for something and to stand up to something and to play a role in people’s lives.

This starts by putting a stake in the ground for a brand’s aspiration beyond their current category; we then define the Brand Conviction which becomes a North Star for all future activities—from how clients behave internally to what they communicate externally—accompanied with a clear pathway to get there from here. 

Latest News

DDB Chicago and Kohler Help Lady on the Run Escape

The latest work from DDB Chicago for global faucets and fixtures company KOHLER is inspired by the modern and minimal aesthetic of KOHLER’s Composed faucet. The spot, entitled Lady on the Run, is an intriguing film with a hint of noir. Forgoing unnecessary exposition, the story is told using nothing more than knowing glances, a simple aesthetic and the perfect soundtrack.

With the authorities hot on her trail, the wanted woman feels the pressure of being on the run. Trying to gain her composure, Lady on the Run notices the bathroom faucet and is drawn to its simplicity and sleek design. Inspired by the faucet’s beauty and less is more aesthetic, she quickly changes her appearance, simplifying her style and transforms into a minimalist muse.

Watch Lady on the Run to see if our femme fatale escapes the law.

The :30 second version of Lady on the Run recently launched on network prime and cable. A :60 second cut premiered this past weekend, while a :15 second version of the film will launch in the next few weeks. The spot is part of KOHLER’s integrated “Never TOO” brand campaign that DDB Chicago created in 2015. 

Latest Ads