| Saatchi & Saatchi South Africa has used one of the most effective way to advertise to the young generation: Facebook. A popular woman's falling into drugs and addictions has showcased her life on Facebook to promote The Care Center, increasing public awareness of drugs and addiction risks. Shocking his own circle, a way to talk about drugs… | |
| Title | The CARE Centre |
| Agency | Saatchi & Saatchi |
| Campaign | The CARE Centre - Chabad Addiction Rehabilitation Centre |
| Advertiser | Chabad Addiction Rehabilitation Centre |
| Brand | Chabad Addiction Rehabilitation Centre |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Case Study |
| Creative Director | A..m W....rt Subscribers Only |
| Art Director | M...is J...e ..n Re....rg Subscribers Only |
| Art Director | K...ia Me....on Subscribers Only |
| Copywriter | Dh....an P...ay Subscribers Only |
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