Title "Road Food"
Agency Forsman & Bodenfors
Campaign Road Food
Advertiser Preem
Brand Preem

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Type Television & Cinema
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About Forsman & Bodenfors

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The Filip Nilsson Scholarship

Advertising is supposed to reach everyone. No matter where you live, how much you earn, what you enjoy doing, or where you come from. But the people who work in advertising are not from particularly diverse backgrounds. The Swedish advertising industry is simply too homogeneous and lacks people with genuinely different experiences and perspectives.

Read more about the scholarship here.

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