Title "New Weapon (English)"
Title (original language) "Nouvelle arme"
Agency Publicis Conseil
Production Company Partizan Paris
Campaign New Weapon
Advertiser Licra
Brand LICRA

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Date of First Broadcast/PublicationSubscribers Only
Business SectorSubscribers Only
LanguageFrench
Problem (original language) Subscribers Only
Philosophy (original language)Subscribers Only
TaglineSubscribers Only
Tagline (original language)Subscribers Only
Type Television & Cinema
MarketSubscribers Only
Executive Creative Director O....er A....nn Subscribers Only
Art Director P....le G....ud Subscribers Only
Copywriter Mr. Fabrice Dubois
Director H...é P...et Subscribers Only
Account Manager G...lle M...an Subscribers Only
Advertising Manager Pierre Fournel
Advertising Manager G...ard U...r Subscribers Only
Advertising Manager A...n Ja.....icz Subscribers Only

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