Title "Smoothness"
Agency Forsman & Bodenfors
Campaign Take Care
Advertiser IQ
Brand IQ

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Business SectorSubscribers Only
LanguageEnglish
TaglineSubscribers Only
Type Television
MarketSubscribers Only
Production Company F....ll F..m .B Subscribers Only
Post Production C....ey ..t Subscribers Only
Art Director Mr. Ted Mellström
Copywriter J...b N...on Subscribers Only
Director T...s Jo.....rden Subscribers Only
Production Company Producer Mr. Magnus Åkerstedt
Director of Photography J...b I..e Subscribers Only
Agency Producer M...us K....ed Subscribers Only

About Forsman & Bodenfors

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The Filip Nilsson Scholarship

Advertising is supposed to reach everyone. No matter where you live, how much you earn, what you enjoy doing, or where you come from. But the people who work in advertising are not from particularly diverse backgrounds. The Swedish advertising industry is simply too homogeneous and lacks people with genuinely different experiences and perspectives.

Read more about the scholarship here.

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