TitleThe Ballerina Stunt
Agency
Post Production
Sound Design Company
Campaign Live Test Series
Advertiser Volvo
Brand Volvo Trucks

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Business SectorSubscribers Only
LanguageEnglish
Type Case Study
Agency Producer Al.....er B....er Subscribers Only
Interactive Designer J...n W....rd Subscribers Only
Production Company
Music Company / Composer ..e R...r M..l Subscribers Only
Art Director A...rs E...nd Subscribers Only
Art Director
Copywriter M...in Ri.....st Subscribers Only
Copywriter B...n En....om Subscribers Only
Director
Account Manager B...ta Ma....rg Subscribers Only
Account Manager A...on A...ld Subscribers Only
Account Manager
Account Manager H...an S....os Subscribers Only
Account Manager H...na St.....und Se....er Subscribers Only
Advertising Manager

About Forsman & Bodenfors

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H&M / FOR EVERY VICTORY

In connection to the Rio Olympics, H&M launched a brand new sports collection. We joined forces with a bunch of amazing athletes, some of whose efforts might not have been fully acknowledged up until now. People with exceptional strength, who have had to fight for their right to belong. And who have kept going no matter what.

Starring the campaign is TV-personality Caitlyn Jenner, also known as former Olympic gold medal-winning decathlete Bruce Jenner. Who better suited to share the message that the greatest victory of all has nothing to do with winning medals – it’s about finding the strength to be yourself.

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