TitleProm
Agency
Campaign Truth in Engineering
Advertiser Audi
Brand Audi

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LanguageEnglish
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Type Television
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About Venables Bell & Partners

Venables Bell & Partners is an internationally recognized independent San Francisco advertising agency founded on good intentions. We believe, above all else, in doing right by our people and our clients. This has an amazing result: it makes us unafraid. Unafraid to have messy conversations. Unafraid to advocate unpopular stances. Unafraid to politely tell the Emperor (and his board-approved marketing plan) that he may, in fact, be naked. We actively nurture a culture where both honesty and respect thrive. We simultaneously foster both collaboration and debate – among ourselves and with our clients. If we had to explain a method to the madness, it would be this: We believe that integrity is actually a competitive business advantage.

It is this fearlessness that led us to reject Intel's original strategy and instead serve up our own, the foundation of the successful "Sponsors of Tomorrow" campaign. And this courage which led us to tell Audi to stop playing it safe and take on Lexus, Mercedes, and BMW, an approach that has redefined the luxury car market.

With profitable growth every year since opening our doors in 2001, our challenger approach has attracted blue-chip brands like eBay, Google, Slim Jim, Orville Redenbacher’s, Healthy Choice, the Phillips 66 Company to VB&P's roster. In addition to our full-service offerings, VB&P is home to vpb orange, a brand innovation consultancy and Lumberyard, a content production facility. 

Latest News

Adidas Golf Swings Over to VB&P

VB&P recently beat out ten other agencies to win adidas Golf. adidas told Adweek that our work with Reebok and Audi "helped demonstrate we could position adidas Golf as a challenger and, eventually, a leader in the space.”

Will McGinness explained VB&P's enthusiasm for the global assignment: "Golf and adidas together—we couldn't be more excited. We're looking forward to celebrating the adidas love of sport within the world of golf.”

Read more about this exciting win here.

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