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TitleHamburger Time Table
Agency
Campaign Hamburger Timetable
Advertiser McDonald's
Brand McDonald's

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
LanguageEnglish
StorySubscribers Only
ProblemSubscribers Only
ResultSubscribers Only
Type Digital
Length
Agency ..B Wa....wa ... . o... Subscribers Only

About DDB Worldwide Inc.

We believe that creativity is the most powerful force in business- it stirs emotion, influences minds and builds brands. The combination of brilliant creative ideas and extraordinary results is what sets DDB apart. We are not satisfied to be simply the most creative agency network in the world, but hold our creative ideas accountable for delivering business-building results. Our vision is to maintain our distinguished position by developing remarkable creative that transforms communication clutter into communication currency. The DDB Worldwide Communications Group was ranked #1 worldwide by the Advertising Age 2009 Agency Report. This recognition is a testament to the depth and breadth of our marketing services resources across the globe. Collectively, our network and individual offices around the world have been named Agency of the Year 120 times. In 2009 alone, DDB won nearly 100 awards for creativity and marketing effectiveness including: 52 Cannes Lions, 22 Clios, 12 EFFIEs, 6 Pencils and 2 One Show awards. We believe our success is directly a result of the talent at DDB, the proprietary tools and processes we employ, and the way we work.

Latest News

BJ’s Makes Moments Count with New Campaign from DDB San Francisco

BJ’s Restaurant and Brewhouse, the casual dining restaurant, known for its hand-crafted beers and world famous Pizookie® dessert, worked with DDB San Francisco to launch a new campaign celebrating “Moments That Count”.

The campaign broke with a brand anthem spot, Stars Align, which is an emotional :60 second ad that honors the rare moments where everything goes according to plan so that friends and families are able to relax and enjoy a fun night out. BJ’s understands opportunities like this don’t come around very often, so it’s important to celebrate that moment with the due reverence it deserves. Watch Stars Align here.

The second spot, Hugs, shows how BJ’s handles all the details allowing guests to spend more time celebrating every moment that matters. View Hugs here.

Additionally, two radio spots are running in San Antonio, Dallas and LA. Listen to them here.

BJ’s Restaurant and Brewhouse appointed DDB San Francisco their agency of record earlier this year. AOR responsibilities include strategy, creative (TV, Experiential, Digital, Social, Radio) and PR.

An evolution of BJ’s campaign message, “Moments That Count” brings the restaurant’s dedication to the casual dining experience to the forefront. The integrated campaign, includes TV and online video, radio, online ads, and social media, and is running in select markets in California, Texas, Arizona, Nevada, and Florida. Full credits listed below.

Credits:

Creative Director: Dan Read

Art Director: Michelle Sjoberg

Copywriter: Dan Michel

Producer: Debora Den Iseger

Director: Phil Montgomery

Prod. Comp: Tool

Editor: Brian Lagerhausen

Music: South Music and Sound Design 

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