TitlePiano for Peace
Campaign Piano for Peace
Advertiser Steinway & Sons
Brand Steinway & Sons

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Type Digital
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About DDB Worldwide Inc.

We believe that creativity is the most powerful force in business- it stirs emotion, influences minds and builds brands. The combination of brilliant creative ideas and extraordinary results is what sets DDB apart. We are not satisfied to be simply the most creative agency network in the world, but hold our creative ideas accountable for delivering business-building results. Our vision is to maintain our distinguished position by developing remarkable creative that transforms communication clutter into communication currency. The DDB Worldwide Communications Group was ranked #1 worldwide by the Advertising Age 2009 Agency Report. This recognition is a testament to the depth and breadth of our marketing services resources across the globe. Collectively, our network and individual offices around the world have been named Agency of the Year 120 times. In 2009 alone, DDB won nearly 100 awards for creativity and marketing effectiveness including: 52 Cannes Lions, 22 Clios, 12 EFFIEs, 6 Pencils and 2 One Show awards. We believe our success is directly a result of the talent at DDB, the proprietary tools and processes we employ, and the way we work.

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DDB Lifestyle Study- The Gift of Giving

With the major gift-giving holidays on the near horizon, attention is increasingly focused on shopping for and giving gifts. As such, we thought it timely to consider another type of giving that many Americans engage in throughout the year – one that speaks more to generosity of spirit. Using data from the DDB Life Style Study®, we looked at the gift of giving – giving money, goods, and time to charitable organizations.

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