TitleThe Mint
Agency
Post Production
Campaign Serious Play-Hong Kong Sevens 2013
Advertiser HSBC
Brand HSBC

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
LanguageEnglish
TaglineSubscribers Only
StorySubscribers Only
Type Web Film
Length
Media Agency Mi.....re Subscribers Only
Production Company C....us F...s L....ed Subscribers Only
Art Director
Copywriter M..t Ch....er Subscribers Only
Director ..h B....nd Subscribers Only
Producer
Account Planner O....do Hoop........hill Subscribers Only
Agency Producer R...la S....sy Subscribers Only
Account Manager
Media Planner ..m S....ck Subscribers Only
Editor J...s R...n Subscribers Only
Colorist
Sound ..n We....rg Subscribers Only
Actor / Celebrity D...an H..n Subscribers Only
Other
Other ..n P..k Subscribers Only
Global Head of Advertising A...ea N...an Subscribers Only
Global Head of Sponsorship and Events
Senior Marketing Manager Brand and Sponsorship H...sh Go....ng Subscribers Only
Global Director T...a Ham.......mith Subscribers Only
Global Creative Director

About J. Walter Thompson London

We create pioneering solutions that build enduring brands and businesses. We believe this is possible through Capability, Collaboration, Courage and Curiosity. We have lots on offer. There is nothing we can't do. 

Latest News

Tactical Valentine’s Day KitKat ads

As part of its successful Moment Marketing strategy for KitKat J. Walter Thompson has created 2 tactical radio ads designed to point the brand’s witty and observational look at the world directly at the most romantic of holidays. And possibly make people a little nauseous.

The first, called “I’ll get her” to be released on [insert date], [insert number] days before Valentine’s Day features a man deliberating with himself on what to buy for his partner, reeling off idea after idea without any success before the volume is turned down on him and the VO says “Have a break, have a KitKat”.

The second, called “You More” (the nauseating one) will be released on Valentine’s Day and features a love sick couple having one of those toe curlingly embarrassing “no I love you more”, “no I love you more” conversations for the entire 30” duration before the VO thankfully gives us all a break and cuts them off.

Haseeb Rahman, Business Unit Head, Biscuits, said: “Valentine’s Day can be a stressful experience for many people, either struggling with a gift idea or wishing that lovesick couple next to you would just disappear, and they all deserve a break. I have to say I love these ads.”

Russell Ramsey, Executive Creative Director at J. Walter Thompson, 

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