Title "The Journey"
Agency J. Walter Thompson London
Media Agency Mindshare Worldwide
Production Company Outsider
Editor Final Cut
Sound 750mph
Campaign The Journey
Advertiser HSBC
Brand HSBC

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Date of First Broadcast/PublicationSubscribers Only
ProductSubscribers Only
Business SectorSubscribers Only
PhilosophySubscribers Only
Type Television
Length91 seconds
MarketSubscribers Only
Director ..m . ..c Subscribers Only
Post Production ..e M...ng P....re C....ny Subscribers Only
Executive Creative Director Mr. Axel Chaldecott
Creative Director I..n We.....by Subscribers Only
Creative Director D...el He....sy Subscribers Only
Production Company Producer Mr. John Madsen
Account Director T...a Ham.......mith Subscribers Only
Agency Producer D..g W..e Subscribers Only
Account Manager Mr. Rollo Gwyn-Jones
Media Planner ..m S....ck Subscribers Only
Media Planner S...h P...a Subscribers Only
Editor Mr. Struan Clay
Sound ..m A....ll Subscribers Only
Sound ..n G...in Subscribers Only
Sound Andy Humphreys
Actor / Celebrity B...n O'.....oll Subscribers Only
Actor / Celebrity J...n Ro....on Subscribers Only
Actor / Celebrity Mr. Willie John McBride
Actor / Celebrity G...n Ha....gs Subscribers Only
Actor / Celebrity ..R Wi....ms Subscribers Only

About J. Walter Thompson London

J. Walter Thompson London is a communications agency which creates Ideas with Intelligence. Intelligent ideas are meaningful brand ideas that are i) borne of profound insight, ii) understood for how they influence their audience; and iii) are analysed and optimised for ongoing effectiveness.

We provide strategic direction and develop communications activity along the path to purchase, from driving awareness through TV and digital to engagement via in-store, social media and branded content. This is supported by our 24/7 in-house production studio which allows us to produce work in a fast and cost effective manner.

Latest News

City climbers: Canon’s modern explorers

J. Walter Thompson London unveils the third instalment of the Canon Come and See campaign: “city climbers”.

Vadim Makhorov and Vitaliy Raskalov are two Russian photographers and city explorers also known as “on the roofs” - http://ontheroofs.com/. Looking beyond familiar sights, they search for unique and spectacular photos that can only be captured from the tallest buildings and that they instantly share with their community.

Canon and J. Walter Thompson followed the pair on their latest climb in Dubai, where they took on the JW Marriott Marquis - the world's tallest hotel - a 72-story, 355 m twin-tower skyscraper.

The new campaign includes film, digital content, press and outdoor. The online hub displays the vertigo inducing images that they took along with genuine useful content: tips, techniques and tutorials.

Once again, the Come and See campaign invites people to look a little bit deeper and explore further.

Adam Scholes, Creative Director at J. Walter Thompson says: “Vadim and Vitaliy are the living, breathing embodiment of the Come and See campaign. They’re also crazy.”

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