Karmarama has hired Rob Chandler and Daniel Prestes as Strategy Lead for Data-Driven Content and Strategy Director respectively.
Rob joins Karmarama following a year-long consultancy role, working with companies such as Virgin Airlines. Previous to this, Rob worked with Karmarama Chairman Jon Wilkins at Naked Communications where he was the Global Business Lead. Rob will be reporting to Wilkins and reinforces the capabilities of Karmarama and Accenture Interactive in the data-driven content sector of the business.
Daniel joins Karmarama following stints at agencies in London, Amsterdam and Brazil, specialising in Innovation and brand and digital planning. Daniel will be working on Clydesdale, Just Eat and Unibet, closely alongside Sid McGrath, CSO and Will Hodge, Head of Planning.
Jon Wilkins, Karmarama’s Executive Chairman said: “The changing landscape of the communications industry has meant that agencies need to be able to react to the increased need of data informing and developing marketing strategies. At Karmarama, we have the ability to produce insight-led, reactive, engaging content for brands transforming customer experience into human experience. Rob and Dan bring the expertise to keep us strategically ahead of the curve, enhancing Karmarama’s existing skillset in digital, content and innovation.”