Title "Dance Party"
Agency RPA
Campaign Honda Summer Clearance 2013
Advertiser American Honda Motor Co., Inc.
Brand Honda

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Date of First Broadcast/PublicationSubscribers Only
Business SectorSubscribers Only
Type Television
Length31 seconds
Editing Company ..e R..l T...g, ..s A....es Subscribers Only
Audio Post Production L..e S....os Subscribers Only
Telecine The Mill
Executive Creative Director J...n Sp....ng Subscribers Only
Creative Director C...k Bl.....ll Subscribers Only
Creative Director Mr. Ken Pappanduros
Art Director A...l S....rt Subscribers Only
Chief Creative Officer ..e Ba.....li Subscribers Only
Copywriter Ms. Jen Winston
Director C...s W...s Subscribers Only
Production Company Re......ded M...a Subscribers Only
Producer Mr. Darrin Ball
Executive Producer P....ip De.....ndy Subscribers Only
Executive Producer J..f R...er Subscribers Only
Agency Producer Mr. Fran Wall
Agency Executive Producer G..y Pa....ff Subscribers Only
Editor L...e P....ra Subscribers Only
Editor Ms. Val Thrasher
Colorist A..m S...t Subscribers Only
Music W...hn Br....rs Subscribers Only

About RPA

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Honda Introduces All-New 2016 HR-V SLF 'Selfie' Edition

With one-third of all photos taken by people aged 18–24 being selfies, and more than one million selfies being taken each day1, Honda is introducing a unique trim model to appeal to this key, influential segment. The Honda HR-V SLF, on sale in the U.S. this summer, features 10 selfie cameras throughout the vehicle to capture every moment of the day, in addition to the multi-angle rearview camera which comes standard on all Honda vehicles. The HR-V SLF blends the styling of a coupe, and the space and utility of an SUV in one versatile vehicle and takes its fun-to-drive spirit to another level with the addition of the selfie cameras.

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