Pioneering a new agency model, we believe that the industry is undergoing a fundamental transformation resulting from the unprecedented velocity of technology and the ever-changing lives of today's customers.
In this age of change, the old paradigms of perceptual-based marketing delivered via outbound messages in a topdown-driven environment are yielding to a new paradigm of transformational marketing and experiences that are accessed through inbound, on-demand and always on channels.
R/GA helps clients transform their brands through three core competencies:
Marketing and Communications
Product and Service Innovation