Dhaka is one of the most polluted capital in the world. Coca-Cola has decided to unite its sustainable engagement with its happiness theory in creating a special recycling machine: an arcade machine that runs on empty Coca-Cola bottles. Placed in different locations around the city, you play a "special" Pong game with a friend for a single empty bottle of Coke. since the installation Coca-Cola has collected thousands of plastic bottles. Every little helps | |
Title | Happiness Arcade |
Agency | Grey Dhaka |
Campaign | Happiness Arcade |
Advertiser | Coca-Cola Company |
Brand | 46664/Coca-Cola |
Date of First Broadcast/Publication | Subscribers Only |
Business Sector | Subscribers Only |
Tagline | Subscribers Only |
Story | Subscribers Only |
Philosophy | Subscribers Only |
Problem | Subscribers Only |
Result | Subscribers Only |
Media Type | Outdoor/Out of Home |
Length | |
Executive Creative Director | S..d G...ul A..m Subscribers Only |
Associate Creative Director | J....an ..q Subscribers Only |
Associate Creative Director | A..m B...as Subscribers Only |
Art Director | Ma....ha R....ni Subscribers Only |
Art Director | J....an ..q Subscribers Only |
Copywriter | A..m B...as Subscribers Only |
Group Creative Director | Co......ine C..w Subscribers Only |
Director | T...ir A...n Subscribers Only |
Account Planner | B...p ..s Subscribers Only |
Account Planner | U...ya R...an Subscribers Only |
Head of Production | H...n M....ur R..a R...l Subscribers Only |
Music Composer | R...an F...z Subscribers Only |