TitleThe Wrong Bar Car
Agency
Production Company
Campaign It's All About the Beer - Heineken
Advertiser Heineken
Brand Heineken

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ProductSubscribers Only
Business SectorSubscribers Only
LanguageEnglish
TaglineSubscribers Only
Type Television
Length
Executive Creative Director ..e Ga.....el Subscribers Only
Executive Creative Director G..y Go.....th Subscribers Only
Creative Director
Art Director C... W....an Subscribers Only
Copywriter ..e Ga.....el Subscribers Only
Director
Agency Producer ..b N...on Subscribers Only
Editor ..n Ma.....ie Subscribers Only

About MullenLowe New York

Lowe believes the greatest service we can render a client is the power of a High Value Idea. High Value Ideas are based on a profound understanding of the problem. They are brilliant, long lasting, enduring and persuasive in all media. These ideas are marketing assets capable of crossing cultural, physical and media boundaries and have profound economic value for our clients. Some examples of the High Value Ideas we have created with our clients include: Johnson & Johnson- Having a Baby Changes Everything, Milk- The Milk Mustache, and Stella Artois- Worth Any Sacrifice. Our clients include many important global marketers, such as Unilever and Johnson & Johnson. Our US client base is equally stellar, including Sharp, XM, Milk, Perdue and more. Lowe NY is one of the cornerstones of Lowe Worldwide, a full-service marketing communications agency with over 180 offices in 80 countries.

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