- Pernod Ricard, the owner of Absolut Vodka and Malibu, has awarded its UK media planning and buying business to Havas Media after a final contest against the incumbent, Vizeum.
- The price comparison site Gocompare has handed its £40 million advertising account to Fold7.
- Wieden & Kennedy London has been handed the global advertising account for Arla-branded dairy products, strengthening the agency's relationship with the company.
Tags: Pernod Ricard, Absolut Vodka, Malibu, Havas Media, incumbent, Vizeum, Goodstuff Communications, Gocompare.com, Fold7, DareRainey Kelly Campbell Roalfe/Y&R, RKCR/Y&R, pitches, Wieden & Kennedy, Wieden + Kennedy, W+K, W&K London, Arla Foods, Abbott Mead Vickers BBDO, AMV BBDO
Category: Account Moves