- Tesco names Arnold KLP as lead in-store creative agency.
- DDB Brazil has been appointed to represent the four supermarkets in the Walmart chain in the region.
- Now That’s What I Call Music! has appointed MediaVest to handle its £6m media planning and buying account for the UK and Ireland.
- Grey wins Hasbro brands.
- London-based PR and digital communications agency Rooster PR has been handed one of the year’s most interesting PR briefs after being appointed to get Egypt’s tourism industry back on track in the after the recent upheavel in the North African country.
- Club Med has appointed Yomego to handle its social media in the UK.
- Blitz Media resigns Wendy's account.
- Radio-happy Bonefish Grill taps digital shop as lead agency.
- Lowe Campbell Ewald was named agency of record for LifeLock, a provider of proactive identity theft protection services for consumers. The account will be managed from Lowe Campbell Ewald’s Los Angeles office. The agency will manage brand strategy and creative execution for broadcast TV. The account was awarded following a review and follows recent account wins of Atkins Nutritionals and the Detroit Lions. New work will launch in December.
Tags: Tesco, Arnold KLP, reviews, Wieden + Kennedy, W+K, W&K, DDB Brazil, Walmart, Hiper Bompreço, Bompreço, Big, Nacional, Mercadorama, Now That’s What I Call Music!, MediaVest, Mediacom, Mindshare, Uproar, Grey New York, Hasbro, incumbent, WPP, ETA, Rooster PR, Egyptian Tourist Authority, Club Mediterranean, Yomego, Blitz Media, Wendy's, resigns, Lowe Campbell Ewald, LifeLock, WPP, Y&R, Young & Rubicam, Blast Radius, Bonefish Grill
Category: Account Moves