News

Account Moves

Account Moves

May 3, 2013
  • Interpublic wins holding company review for Zurich Insurance Group.

Read more: http://bit.ly/107vgJY

Account Moves

May 2, 2013
  • Kerry Foods has appointed Saatchi & Saatchi London to handle the advertising and digital accounts for its Richmond brand.
  • Bacardi USA shifts media duties to Mindshare.

Account Moves

May 1, 2013
  • Unilever taps 360i for Ben & Jerry's digital business.
  • JWT has won a place on the advertising roster for Carlsberg following a competitive pitch.
  • Play.com, the Jersey-based online retailer, has awarded its creative advertising business to Hometown and its media account to Vizeum, after two four-way pitches.
  • Bleublancrouge lands Air France-KLM.
  • Padulo lands MiiScan account.
  • Eddie Bauer has new creative agency.
  • Intel taps Leo Burnett's Arc for digital, shopper marketing.

Account Moves

April 30, 2013
  • Procter & Gamble has moved its global Gillette advertising account into WPP's Grey, ending a relationship with BBDO of nearly five decades.
  • The Leeds office of Carat has won the media planning and buying business for Chester Zoo following a consolidating pitch against MediaCom and Code Computerlove.
  • Sony has appointed iris Worldwide as the company's creative agency for its audio products in Latin America. The appointment, made without a pitch, tasks iris with developing a strategy to target the Gen Y audience.
  • Shmaltz Brewing Company, handcrafters of HE'BREW - The Chosen Beers and Coney Island Craft Lagers, hired Launchpad to handle a series of branding projects for its full line of craft brew brands. Initial work will launch this summer.
  • Campbell Ewald has been selected as the talent acquisition marketing agency for Edward Jones financial services. The review, conducted by SRI, began last fall.
  • Made Movement is launching a creative campaign this summer for Stonyfield yogurt. The agency is also working with ski resort Copper Mountain on a digital project that will launch the upcoming ski season.
  • We Are Social was named global social media agency of record for online discount fashion retailer, THE OUTNET. The account, previously handled in-house, will be run out of We Are Social's NY office.
  • Heat was named agency of record for MINI of San Francisco.
  • The Watsons are working with Physique 57, a fitness company with studios in New York City, Beverly Hills and the Hamptons.
  • Block & DeCorso was named agency of record for De Cecco USA, an Italian based pasta company. The agency will be responsible for both creative advertising and public relations for the De Cecco brand in the United States.
  • After a month long review, LevLane was named agency of record for the newly formed Massage Envy Cleveland regional franchisee co-op.
  • The Boston-based Businesses for Innovative Climate and Energy Policy (BICEP) has named Captains of Industry as its first agency of record.
  • Pep Boys gives iCrossing all of its digital work.

Account Moves

April 29, 2013
  • Work Club has won Adidas UK's social media business following a competitive pitch.
  • The Singapore Tourism Board has hired JWT to handle its global advertising account.
  • Manning Gottlieb OMD has retained the media planning contract for the Department of Work and Pensions (DWP) automatic enrolment campaign, after a three-way pitch.