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Account Moves

Account Moves

January 6, 2015


Santy was named agency of record for China Mist Iced Tea, tapped to handle branding, social media management, digital marketing, content strategy, public relations and creative services. As part of China Mist Iced Tea's rebranding initiative, Santy will design a new logo and help expand thei…

Account Moves

December 30, 2014


Following a two-month review, ShurTech Brands, known for Duck Tape brand duct tape, tapped Brunner, Pittsburgh, to handle a series of digital marketing assignments on a project basis. The review, which included three other agencies, was managed by RSW/Agency Search, Cincinnati. Initial dutie…

Account Moves

December 29, 2014


As expected, Deutsch L.A. has taken the lead on national television advertising for Sprint, which spends $450 million in broadcast media annually.Read more: http://goo.gl/dVjla5 Bayer has consolidated global creative assignments for brands involved in its acquisition of Merck's consumer he…

Account Moves

December 23, 2014


Global hotel group Accor has appointed Publicis 133 LUX Singapore as its global social-media agency for its luxury hotel portfolio. Read more: http://goo.gl/7kOkl0 After seven years with Carat, the parent company of Outback Steakhouse, Bonefish Grill and Carrabba's Italian Grill has complete…

Account Moves

December 22, 2014


Johnsonville Sausage has appointed Droga5 as its new creative agency of record. Read more: http://goo.gl/4IjaXv California Pizza Kitchen tapped Los Angeles-based Stun Creative as its creative advertising agency of record, following a review. The agency will create and produce all of the bran…