News

Account Moves

Account Moves

March 25, 2013
  • Vimto has appointed Driven to its social media account, previously handled by Lean Mean Fighting Machine.

Account Moves

March 22, 2013
  • TBWA\Hunt\Lascaris\Johannesburg appointed by Appletiser.
  • Zuzakami appoints SAfrica Vibe Media for digital works.
  • AJF wrestles IG from London.
  • Perfetti Van Melle hands creative duties to McCann Jakarta.
  • Funglian Group appoints Leo Burnett to handle two Chinese spirits brands.
  • APEX wins back Royal Sun Alliance account.
  • Open lands Toys “R” Us.

Account Moves

March 21, 2013
  • VCCP has won a three-way competitive pitch for the pan-European advertising account for Courvoisier, the cognac brand owned by the US drinks company Beam.
  • Novartis, the pharmaceutical giant, has appointed DDB Remedy to handle the international roll-out of a new over-the-counter product.
  • iCrossing nabs two Beam brands, expands role with liquor giant.
  • Kimberly-Clark in talks with several PR agencies.

Account Moves

March 20, 2013
  • Bates CHI & Partners bags creative mandate for General Insurance Council.
  • JWT bags creative duties of K7 Computing.
  • John St. Named Future Shop AOR.

Account Moves

March 19, 2013
  • Henri Lloyd, the clothing brand, has appointed ODD as its new creative lead and strategic agency partner for its lifestyle division.
  • Hometown London has picked up the advertising account for Maybourne Hotel Group, the company that owns Claridge's, the Connaught and the Berkeley.
  • RPA beats odds to keep Honda brand.
  • Made Movement was named the agency of record for Fred natural spring water. The agency will produce all creative, targeting a younger, edgier demographic. The campaign will primarily focus on digital, social, and product innovation elements.
  • VAYA Pharma, a research-based pharmaceutical company, selected Erwin Penland to develop a global brand strategy and platform.
  • The Somerset on Grace Bay, a resort on Turks & Caicos beach, selected MP&A Digital & Advertising as its agency of record for North America.
  • Rockfon, a subsidiary of Rockwool International and manufacturer of integrated ceiling solutions for the commercial market, hired Eric Mower + Associates Group B2B to launch its brand in North America. EMA will create a brand position, public relations campaign, digital and direct marketing components, sales support materials, and media strategy.
  • Planit has been selected by the Baltimore Area Acura Dealers Association to develop and execute its Tier 2 strategic marketing campaign for the Baltimore area. The $1 million yearlong campaign, set to launch in April, will mix digital and social media initiatives with traditional broadcast marketing to drive leads to the association’s Maryland-based dealers. RPA previously handled the work.
  • DARCARS Automotive Group, operator of more than 30 auto dealership franchises in the Metro D.C. area, selected RP3 Agency as its agency of record. The agency will handle digital, point-of-sale, radio, print and TV components.