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Account Moves

Account Moves

November 7, 2012


Nintendo has ditched plans to appoint Cake as its retained consumer agency just weeks before its biggest console launch in six years. Read more: http://bit.ly/SBa9O8

Account Moves

November 5, 2012


BSkyB has retained SapientNitro and Table19 to work alongside its newly appointed below-the-line agency roster; Kittcat Nohr Nohr Digitas, Elvis and Inferno. Read more: http://bit.ly/U47Jqe MediaCom has been awarded the Western Europe media account for the Goodyear and Dunlop brands snat…

Account Moves

October 25, 2012


Wunderman has won the direct marketing account for EDF Energy after an 11-month pitch process. Read more: http://bit.ly/S9mnAq Warburtons has appointed the Manchester-based integrated agency BJL ahead of a campaign for its range of gluten-free products. Read more: http://bit.ly/TcLJZu …

Account Moves

October 24, 2012


LegalZoom, a provider of online legal solutions, named MEC as its media agency of record. The agency will provide full service media responsibilities including planning, implementation and data analytics. Billings are estimated at $50 million. Initiative was the incumbent. LevLane was na…

Account Moves

October 19, 2012


Gu, the premium desert brand, has appointed Iris as its first-ever brand activation agency, after it won a competitive pitch, thought to be against RPM and Brave. Read more: http://bit.ly/WwoNeN MediaCom has been awarded the media account for Arriva buses as part of a competitive pitch t…