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Rapp Media strengthens senior team with staff changes

March 2, 2015


Rapp Media has promoted business director Paul Holman and has made a series of appointments to strengthen its senior team. Holman will now take the role of managing partner to lead growth across all of Rapp Media’s clients, helping them to address their business challenges with data-l…

M&C Saatchi acquires stake in São Paulo shop Santa Clara

February 26, 2015


M&C Saatchi has bought a 25 per cent stake in the Brazilian agency Santa Clara for more than £10 million. Read More

Caterpillar '#BuiltForIt Trials -- Lantern Festival' by Ogilvy & Mather New York

February 25, 2015


Heavy-machine maker Caterpillar continues its #BuiltForItCampaign by Ogilvy & Mather New York. The video series shows the brand's machinery tackling difficult tasks. Previous videos show construction of a massive sand castle or playing a giant game of Jenga. Read more: http://bit.ly/1BZISzv

J. Walter Thompson goes back to origin in 150th year

February 25, 2015


JWT is J. Walter Thompson again. As the agency completes 150 years, it has decided to don its original identity, that it had changed in 2005 to become JWT Worldwide. Read More: http://bit.ly/1aptbpD

VCCP tops AAR's report on new business again

February 12, 2015


Despite the toing and froing on definitions, the 2014 AAR report on which agencies were best at new business makes interesting reading. For the fourth year in a row, VCCP had the most new-business opportunities with 20, closely followed by that other new-business machine, M&C Saatchi, wi…