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Ogilvy taps into the discerning mature-age market

October 26, 2012


Melbourne. October 26, 2012: Ogilvy has announced a strategic alliance with Australia’s firstboomers and seniors communications agency, Evergreen. Evergreen, a full service agency, has focused on the financially-savvy, mature-age population since it opened in 2002 claiming the high gro…

Agencies

October 24, 2012


The former marketing and comms director of London & Partners is launching her own destinations-focused agency, named Ainsworth & Wells. Read more: http://bit.ly/TaDsp8

Agencies

October 17, 2012


Former Saveur publisher launches foodie-focused ad shop. Read more: http://bit.ly/RyI9dw

Agencies

October 12, 2012


The Mission Marketing Group has acquired direct marketing agency, Balloon Dog for £3.2 million. Read more: http://bit.ly/QVNGx0

Agencies

October 11, 2012


WPP has set up a new agency, called The Reality Shop, to service the newly won consolidated £5 million UK Pfizer account. Read more: http://bit.ly/UNmN27