Ogilvy taps into the discerning mature-age market

October 26, 2012

Melbourne. October 26, 2012: Ogilvy has announced a strategic alliance with Australia’s firstboomers and seniors communications agency, Evergreen. Evergreen, a full service agency, has focused on the financially-savvy, mature-age population since it opened in 2002 claiming the high gro…


October 24, 2012

The former marketing and comms director of London & Partners is launching her own destinations-focused agency, named Ainsworth & Wells. Read more:


October 17, 2012

Former Saveur publisher launches foodie-focused ad shop. Read more:


October 12, 2012

The Mission Marketing Group has acquired direct marketing agency, Balloon Dog for £3.2 million. Read more:


October 11, 2012

WPP has set up a new agency, called The Reality Shop, to service the newly won consolidated £5 million UK Pfizer account. Read more: