- OMD has been awarded the £21 million UK media planning and buying account for Disney, snatching the business from incumbent Carat and beating Havas Media in the final stage.
- Fox’s Biscuits has appointed Cheil UK to handle its strategic digital and social media, following a competitive pitch process.
- WPP's MEC has been awarded the £110 million media planning and buying business for BGL Group, the owner of Comparethemarket.com, after a head-to-head pitch against incumbent ZenithOptimedia.
Tags: Comparethemarket.com, BGL Group, MEC, GroupM, WPP, Mindshare, OMD, Omnicom Media Group, incumbent, AAR, pitches, Carat, Havas Media, Disney, Dentsu, Fox’s Biscuits, Cheil UK, social media, digital
Category: Account Moves