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Reviews

November 14, 2013


MasterCard has launched a review of its estimated $200 million global media planning and buying account. Read more: http://bit.ly/1bGSNcy Skoda, the Volkswagen-owned car marque, is speaking to agencies about its pan-European advertising requirements. Read more: http://bit.ly/1bH25Fg …

Reviews

November 13, 2013


The RSPCA is streamlining the dozens of marketing agencies it works with into five lead agencies and a roster of preferred suppliers, as it maps out a plan for the next ten years. Read more: http://bit.ly/HYdCX7

Account Moves

November 13, 2013


After ATL mandate, BBDO Guerrero to handle digital biz for J&J brands. Read more: http://bit.ly/1eMk9CW Blue Cross, the animal charity, has hired M&C Saatchi Group to its integrated account following a completive pitch process. Read more: http://bit.ly/17utLjl Mindshare has w…

People

November 13, 2013


O&M Japan appoints Fred Kendall for Redworks. Read more: http://bit.ly/17loZPC Sudler Australia’s new MD brings digital experience to the mix. Read more: http://bit.ly/1a174Cc

Reviews

November 12, 2013


The Financial Times is in the early stages of discussing a social media brief with agencies, for a campaign to promote its FT Weekend subscription. Read more: http://bit.ly/1bt60oZ