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Account Moves

April 10, 2013


William Hill, the bookies, has appointed the digital agency Mr. President to oversee its social media strategy without a pitch. Read more: http://bit.ly/10T7y51 Mammoet appoints DDB & Tribal Amsterdam to work on integrated campaign. Read more: http://bit.ly/YcU6bz Cheestrings app…

Industry

April 10, 2013


MediaCom Worldwide has launched a new unit focusing on technology marketing, through a partnership with fellow WPP agency Banner Corp. Read more: http://bit.ly/ZmHD4B Amid turmoil, JC Penney puts feelers out for new ad agency. Read more: http://bit.ly/16Q3RjM

Reviews

April 10, 2013


Sony is preparing to pitch out its high-profile gaming work including the make-or-break launch of the PlayStation4. Read more: http://bit.ly/XsbQm6 Maggie's, the UK cancer charity, is looking for an agency to work on its advertising. Read more: http://bit.ly/11TzhX9 Four finalists pi…

DDB Tribal Berlin named lead agency for Electrolux and AEG

April 10, 2013


The Electrolux Group has chosen DDB Tribal Berlin as the EMEA lead agency for its AEG and Electrolux brands and consolidates its brand and product communication in one agency. DDB Tribal Berlin takes over as lead agency from DDB Stockholm to manage all brand and product campaigns for Electr…

Account Moves

April 9, 2013


Olson tapped to reenergize TiVo brand. Read more: http://bit.ly/16LFXWs UK law firm Mills & Reeve appoints Man Bites Dog to handle PR. Read more: http://bit.ly/10PemSA