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Ogilvy PR Melbourne continues to grow; new management announced

November 5, 2012


Melbourne, November 1, 2012: Ogilvy Public Relations Australia, a joint venture between STW and WPP, has announced that current Managing Director of its Melbourne office, Lelde McCoy, will take on a newly created national role, with Alexandra Kelly stepping up to head the Victorian Agency. M…

Account Moves

November 5, 2012


BSkyB has retained SapientNitro and Table19 to work alongside its newly appointed below-the-line agency roster; Kittcat Nohr Nohr Digitas, Elvis and Inferno. Read more: http://bit.ly/U47Jqe MediaCom has been awarded the Western Europe media account for the Goodyear and Dunlop brands snat…

Reviews

November 5, 2012


Taylors of Harrogate, the tea and coffee merchant that owns the Yorkshire Tea brand, has called a review its £4m media planning and buying account as it aims to consolidate its business into one agency. Read more: http://bit.ly/XdDiVj MasterCard set to select Ketchum as new PR shop…

Industry

November 5, 2012


Publishing giants Random House and Penguin Group will be merged after an agreement was reached between respective owners Bertelsmann and Pearson, the groups have today (29 October) confirmed. Read more: http://bit.ly/TPxAlS Mark Parker, Nike's chief executive, has labelled the company's …

Sir Martin Sorrell admits reason for 'September cliff' at WPP, Interpublic Group, Publicis Group & Omnicom is 'difficult to explain'

October 29, 2012


The reason for the sharp slowdown recorded by the big four global marketing companies; WPP, Omnicom, Interpublic Group (IPG) and Publicis is ‘very difficult’ to explain, WPP’s CEO Sir Martin Sorrell has admittedRead more at http://www.thedrum.com/news/2012/10/27/sir-martin-…