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Account Moves

August 24, 2012


Kraft Foods has appointed Arc London to handle strategic shopper marketing plan for its Mikado biscuit range. Read more: http://bit.ly/SwsRd7

People

August 24, 2012


TBWA UK has appointed the comedy writer and former adman Peter Souter as its chairman and chief creative officer, as its group president, Robert Harwood-Matthews, moves to TBWA\Chiat\Day in New York. Read more: http://bit.ly/NlB6YN M&C Saatchi NY hires AKQA's Pierre Lipton as chief c…

People

August 23, 2012


Maxus has promoted Lindsay Pattison, its UK chief executive, to the new post of global chief strategy officer. Read more: http://bit.ly/P3ZUnZ

Account Moves

August 23, 2012


Everything Everywhere is consolidating its advertising account into Publicis Groupe's Saatchi & Saatchi. Read more: http://bit.ly/OyCAvq TxtLoan, the high-interest, short-term loan company, has hired VCCP and MediaVest after a pitch to handle its respective advertising and media acco…

Reviews

August 23, 2012


FirstGroup, the transport company that is set to replace Virgin Trains as the operator of the West Coast Mainline, is looking for an advertising agency to handle its estimated £7 million account. Read more: http://bit.ly/OXMAvJ SCA has put the international advertising account for …