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KESSELSKRAMER LOS ANGELES – CREATIVE HERITAGE COLLIDES WITH DIGITAL AND CONTENT PIONEERS

November 26, 2012


KesselsKramer (KK), the independent communications agency and original content studio with offices in Amsterdam and London, charges into a new era by opening an outpost in LA’s Chinatown. The newest iteration of KK will combine the strategic and creative know-how of its Head Creative D…

Account Moves

November 21, 2012


LV=, the insurance brand, has appointed digital agency Greenlight to the digital account for its life and pensions business, ending its relationship with Harvest Digital. Read more: http://bit.ly/Um6O6S Fetch, the mobile marketing agency, has been appointed by the global online marketpla…

Account Moves

November 20, 2012


Maxus has netted a three-year extension to its contract with BT for media planning and buying, estimated to be worth £75m. Read more: http://bit.ly/Sc6Spm News Corp Australia has appointed Mediabrands' UM to handle the News Limited business, GroupM's Mediacom to Foxtel and Publicis…

Reviews

November 20, 2012


McCann Erickson is out of the pitch for HSBC's £400m global advertising business, which it said was due to pitching for another unnamed global bank. Read more: http://bit.ly/106ebUm Egyptian Tourist Authority on hunt for marketing agency. Read more: http://bit.ly/TcNBGE

McCann Buenos Aires appoints Enrico Campochiaro as Chief Growth Officer for local operation

November 19, 2012


City of Buenos Aires, November 2012.- McCann Buenos Aires has announced that Enrico Campochiaro has been promoted to Chief Growth Officer of McCann Buenos Aires, and thus becomes responsible for the integration and growth of all the group’s work units. “This new position is an e…