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Account Moves

October 24, 2012


LegalZoom, a provider of online legal solutions, named MEC as its media agency of record. The agency will provide full service media responsibilities including planning, implementation and data analytics. Billings are estimated at $50 million. Initiative was the incumbent. LevLane was na…

Reviews

October 24, 2012


Grey and BBDO are understood to be lining up against incumbent JWT for the £400m HSBC global creative account. Read more: http://bit.ly/TRf1Oi W+K plays for the big dough. Read more: http://bit.ly/RtDPNb Sonic preps for PR review in wave of fast-food account shakeups. Read mo…

Agencies

October 24, 2012


The former marketing and comms director of London & Partners is launching her own destinations-focused agency, named Ainsworth & Wells. Read more: http://bit.ly/TaDsp8

Industry

October 24, 2012


Grey Group, the WPP-owned agency network, has agreed to acquire a majority stake in ArtM, a full service integrated agency in China. Read more: http://bit.ly/TaDi0M Pernod's new vodka brand includes 'fresh cut grass'. Read more: http://bit.ly/QGtm1m

Reviews

October 19, 2012


HSBC Reaches Out Beyond WPP After Eight-Year Relationship. Read more: http://bit.ly/TCNujE