Branded Content Marketing Association Launches North America Chapter

July 24, 2012

International Trade Organization Benefitting Content Owners and Creators Expands into North America NEW YORK--(BUSINESS WIRE)--The Branded Content Marketing Association (BCMA) announced its expansion into the United States, Canada and Mexico, steered by Doug Scott, President of OgilvyEnterta…


July 24, 2012

Aegis has entered into a majority stake joint venture with Chinese technology and digital marketing company, Beijing Adsit Technology, to set up iProspect in China, as it and WPP continue their acquisition spree. Read more:

International AME Awards Announces 2013 Call for Entries; AME Executive Director Alisun Armstrong Unveils Competition Updates

July 24, 2012

New categories launched: Social Benefit; Sports Promotion; Education; Branded Entertainment; Events; Games; Pop-up-Stores; Tablets and more. New York, NY – July 23, 2012: Now in its 19th year, the AME Awards® the World’s Best Award for Advertising & Marketing Effectivenes…


July 23, 2012

Former Heineken CMO launches agency. Read more: Proposed ad agency will rock around the clock. Read more:


July 23, 2012

LendingTree creative decision nears. Read more: